Press Releases

Monday, September 18, 2017

70% of smart device owners believe energy-related smart devices help reduce energy consumption

Ninth-annual Smart Energy Summit addresses diffusion of smart home products, DR programs, and consumer engagement strategies

Parks Associates today announced the topics and 2018 Advisory Board for the ninth-annual Smart Energy Summit: Engaging the Consumer, held February 19-21, 2018, at the Fairmont Hotel in Austin, Texas. The executive conference focuses on energy efficiency, demand response, and home energy management solutions for consumers and the new opportunities for p more

Thursday, September 14, 2017

Nearly 40% of consumers would switch insurance providers to obtain smart home products

New research examines insurance channel for smart home products and services

IoT research firm Parks Associates announced new research today showing that nearly 40% of U.S. broadband households with an insurance policy would switch providers in order to obtain smart home products as part of a new insurance service. Insurance Opportunities in the Connected Home also notes that more than 80% of those likely to switch insurance providers are also likely to purchase smart home p more

Wednesday, September 13, 2017

Nearly 50% of U.S. broadband households are very concerned about unauthorized access of their connected devices or personal data

Research firm releases new whitepaper examining current content security systems

Parks Associates today released a new whitepaper, Cybersecurity: Turning Necessity into Business Opportunity, which provides an overview of current content security systems and the pain points in the transition from content security to big data security, with an emphasis on real-time threat detection using machine learning. The whitepaper, sponsored by Alticast, identifies emerging business oppo more

Monday, September 11, 2017

Approximately 42% of new security system installations include a smart home device

New research examines adoption of smart door locks, lights, and thermostats in residential security      

New research by Parks Associates reveals that 42% of new security installations include a smart home device such as a door lock, light, or thermostat. Competition in Residential Security also shows that interactive services, or the ability to remotely monitor and control the security panel and sensors, are now included in more than 70% of new security system installs. A more

Wednesday, September 06, 2017

European smart home market awakens

International research firm releases new report examining IoT strategies for key European companies

Parks Associates today released a new report showing that despite an initially conservative approach to IoT opportunities, many different types of EU companies are now pioneering approaches and introducing beneficial IoT use cases for their customers. According to IoT Connectivity in Europe: Value of Connected Products, companies in this space across the globe are exploring st more

Thursday, August 31, 2017

AARP and IBM discuss independent living needs of seniors and boomers during Connected Health Summit: Engaging Consumers

Fourth-annual event hosted by international research firm Parks Associates

Parks Associates is hosting the final day of the fourth-annual Connected Health Summit: Engaging Consumers today, with keynotes from Aetna Digital and UnitedHealthcare to discuss the day’s theme of Innovations and Business Models. The conference featured keynotes from Geisinger Health System and Sharecare on Wednesday, August 30, which focused on Business Strategy and Patient Experience. The special s more

Monday, August 28, 2017

Consumer demand for independent living to drive connected health-smart home crossover opportunities

Research firm to examine latest digital health innovations at this week’s Connected Health Summit: Engaging Consumers

New digital health research from international firm Parks Associates shows that three-fourths of consumers 40 years and older expect to live in their own home when they turn 80, which will drive adoption and innovation in aging-in-place solutions. Parks Associates will join industry-leading executives this week at the fourth-annual Connected Health Summit: E more

Thursday, August 24, 2017

Aetna, Geisinger, Sharecare, and UnitedHealthcare to keynote Parks Associates’ fourth-annual Connected Health Summit: Engaging Consumers

Executive conference will be held August 29-31 at the Omni Hotel San Diego

Parks Associates today announced the keynote lineup for the fourth-annual Connected Health Summit: Engaging Consumers, August 29-31 at the Omni Hotel in San Diego, California. Executives from Aetna Digital, Geisinger Health System, Sharecare Inc., and UnitedHealthcare will examine new digital health technologies as part of the Internet of Things (IoT) phenomenon and the transformational impact of the more

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