Digital Media and Content Distribution

Parks Associates will host the fifth annual Future of Video: OTT, Pay TV, and Digital Media  December 12–14 in Marina del Rey, CA. Future of Video: OTT, Pay TV, and Digital Media brings together senior leaders to share insights on new trends in the video and connected entertainment industries, with insights on consumer adoption, churn, and spending.  During the pre-show workshop, OTT Market & New Era of Video Consumption , on Monday, December 12, Parks Associates...
Parks Associates’ Future of Video: OTT, PayTV, and Digital Media continues on Thursday, September 22 with the virtual session Digital Piracy and Distribution from 11 AM to 1:30 PM CT. This session will address addresses how content providers are using technology to combat piracy, while still preserving quality of service, quality of experience, and the quality of the customer relationship. Prior to the session, Matthew Fite , Chief Technology Officer, Verimatrix , provided...
 
by Parks Associates | Sep. 20, 2022
Tags: online video, OTT, pay TV, smart TV, streaming

Parks Associates’ Future of Video: OTT, Pay TV, and Digital Media is excited to announce MediaKind as a sponsor of the upcoming event. MediaKind is a global media technology leader focused on enabling the delivery of next-generation live and on-demand, mobile and multi-screen media experiences for everyone, everywhere.  MediaKind currently serves over 900 cable, satellite, telecom service providers and broadcasters around the world with end-to-end video delivery solutions...
Parks Associates’ Future of Video: OTT, Pay TV, and Digital Media is excited to announce Firstlight Media as a sponsor of the upcoming event.  Firstlight Media is leading cloud transformations of OTT and in-home experiences for pay TV, telcos, and MVPDs. Its cloud-native platform outperforms legacy online video platforms in critical areas, including delivering premium video, handling complex use cases, and scaling to millions of viewers. Firstlight Media enables immersive...

Parks Associates’ Future of Video: OTT, PayTV, and Digital Media continues on Thursday, March 31 with the virtual session Video Distribution Strategies from 11 AM to 1:30 PM CT. This session will address new video distribution strategies from a distribution perspective as consumer expectations of how, when, and where they can consume OTT video have changed. Prior to the session, Melissa de la Rama , Vice President, Distribution, WarnerMedia, provided insights on how HBO Max is...
Over the last few years, US consumers have shifted their viewing preferences away from traditional providers such as cable and satellite TV toward online sources. According to Parks Associates most recent research: 57% subscribe to a traditional pay-TV service 72% own at least one streaming video product connected to the internet. 29% subscribe directly via an OTT provider’s website, dropping from 41% in a year. 57% subscribe to three or more OTT...
 
by Elizabeth Parks | Feb. 19, 2022
Tags: digital content, OTT, pay TV

The comments below are from Parks Associates research team: Paul Erickson, Research Director; Eric Sorensen, Sr. Contributing Analyst, and Jennifer Kent, VP of Research. Parks Associates extensively covers the video services market and all things technology. We welcome any feedback! In light of Netflix's most recent earnings report, the gap between the Big Three and the Non-Big Three continues to narrow. Netflix's dominance in the over-the-top (OTT) streaming sector is...
 
by Elizabeth Parks | Jan. 21, 2022
Tags: digital media, OTT, streaming
Parks Associates research shows that as of 2021, more than one-third of US broadband households are Cord-Cutters who previously subscribed to traditional pay-TV, equating to more than 38 million households. Less than one in 10 are Cord-Nevers who never subscribed to traditional TV, accounting for more than 6 million households. Though similar in their aversion to traditional pay-TV, these segments are very different. Cord-Cutters are more active than Cord-Nevers in consuming...
 
by Elizabeth Parks | Dec. 15, 2021
Tags: broadband, cord cutting, OTT


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@ParksAssociates RT @AdvancedTVNews: The next 12 months could bring some major growth to online-pay TV services, according to @ParksAssociates. via @advance

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