Analyst Blog

The Smart Watch Market is Headed for a Boom

Smart watch adoption is picking up in the United States. According to Parks Associates' most recent survey data, as of 2017 14% of U.S. broadband households own at least one smart watch. Consumer-reported purchase intention for smart watches has also more than doubled year-over-year, ahead of the holiday shopping season. 2017 is an important year for the U.S. smart watch market. Traditional fitness wearable brands Fitbit and Garmin have announced their first "true" smart...

by Kristen Hanich | Sep. 14, 2017
Tags: Apple, fitness apps, mHealth, mobile payment, NFC, smart watch, smartphones, wearable

CEDIA 2017 Recap – Voice as the Next-Gen User Interface

At 10-11% adoption of smart speakers among U.S. broadband households, it’s still early days for the voice-first market. CEDIA 2017 illustrated the growing market for voice-first devices with a growing product category from companies such as Harmon Kardon, Amazon, and Josh.ai....

by Dina Abdelrazik | Sep. 13, 2017
Tags: industry event, Internet of Things, voice control

Apple Event Showcases New Machine Learning Technology

The Apple Event was today, and Apple made a series of interesting announcements about its iPhone lineup. The iPhone 8 and 8 Plus were announced, and the rumored iPhone X was confirmed. These new iPhones offer more powerful processing via Apple's new A11 chip, as well as an Apple-designed GPU....

by Kristen Hanich | Sep. 12, 2017
Tags: 4K, Apple, connected CE, digital media, industry event, mobile, mobile payment, OTT, smart watch, smartphones, streaming, wearable

OTT Not a Rite of Passage for Young Adults

In the recently published Churn and Retention of OTT Video Services , I was really surprised to see that for those under age 35, only 83% are subscribing to an OTT video service like Netflix, Hulu, or Amazon. This indicates that while many Millennials and Generation Z seem to wear their...

by David Mitchel | Sep. 11, 2017
Tags: cord cutting, millennials, online video, OTT, pay TV, smart TV, streaming

How Big Data is Affecting Real Estate

Guest post by Gary Ashton Before the Internet, if someone wanted to sell buy a home, they would hire a real estate agent, who would utilize their network of information, research houses, neighborhoods, school districts, and more, and then finally bring their findings back to the...

by Parks Associates | Sep. 7, 2017
Tags: Internet of Things, smart home

Digital Health and the Smart Home: Insights from ResMed

Kari Hall , VP, Global Software Services at ResMed, recently spoke with Parks Associates about the future of healthcare. Kari was also a speaker at Parks Associates’ annual Connected Health Summit in San Diego, where she and speakers from 2bPrecise, Kaiser, Qualcomm, and UPMC Insurance...

by Parks Associates | Sep. 5, 2017
Tags: Connected Health Summit, mHealth, patient engagement, smart home

Samsung Makes Strides in the Smart Appliance Market

Last week, Samsung announced that it will add smart features to all of its home appliance products by 2020. With this announcement, the company is doubling down on its January 2015 projection that by 2020, all its products will be connected to internet. One of the Samsung’s most...

by Patrice Samuels | Sep. 1, 2017
Tags: connected CE, Internet of Things, smart home

Walking on Dragon Eggshells: Avoiding Game of Thrones Spoilers

“Hey, did you watch that popular show last night where the thing happened?” “No. I haven’t watched it yet. Thanks a lot.” “Oh… Sorry…” The penultimate season of HBO’s global hit series Game of Thrones is in the books. While many of the show’s...

by Glenn Hower | Aug. 31, 2017
Tags: digital content, digital media, online video, OTT, pay TV, TV Everywhere