Parks Points

Tuesday, March 17, 2020

Parks Points

Starting in 2020, Parks Associates will consolidate all previous Research Newsletters into one title. The firm's monthly newsletter Parks Points will include all aspects of the firm's research, including smart home, IoT devices, security, energy, health, and consumer data.

Wednesday, September 11, 2019

Amazon Discontinues the Dash Button

Amazon recently announced plans to disconnect Dash buttons from the internet. Initially launched in 2015, Dash buttons are small buttons associated with specific products. They allow Amazon Prime members holders to reorder more of the associated product by simply pressing the button when supplies are running low. Products commonly associated with Dash buttons include laundry detergent, paper towels, and coffee.

The Dash button became obsolete with the emergence of suitable alternatives. more

Monday, September 09, 2019

Senior Tech Channels: Looking Beyond Retail

Parks Associates research shows that 17% of heads of US broadband households are people age 65 or older, and 20% are a current or future caregiver. However, seniors and their caregivers are not typical demographics of focus for consumer technology companies, and healthcare ecosystem players are having to learn how to engage older patients and their caregivers outside the context of medical and long-term care facilities.

Almost 90% of seniors identify living in their own home for as long more

Wednesday, July 17, 2019

Sixth annual Connected Health Summit to address future innovations in healthcare

New research from Parks Associates reveals 15% of US broadband households have used a telecare service in the past 12 months. Also, 22% of US broadband households have used a self-diagnosis app, such as iTriage, WebMD, Symptomate, and Ada, in the past 12 months. As whole populations become more connected and more knowledgeable about their personal health, they will look for frictionless experiences, which in turn will lead to a stronger, more resilient healthcare system that achieves more

Friday, June 21, 2019

What Shifting Data Use Means for Pay-TV and Video Services

For many in the pay-TV industry, Netflix was the first wake-up call that a new-generation of online or technology companies could have a significant impact on their pay-TV business.
Over a 10-year period, Netflix grew from a U.S.-only DVD-by-mail service to a force in the international video entertainment industry. Netflix's service is available in more than 190 countries, and it has approximately 149 million subscribers worldwide.
YouTube, which launched in more

Monday, June 10, 2019

Top Trends in Smart Home, Home Security Examined at CONNECTIONS Conference

From May 21-23, more than 600 executives from around the world gathered in San Francisco for the 23rd annual CONNECTIONS: The Premier Connected Home Conference, hosted by leading IoT research firm Parks Associates.
The executive research conference hosted over 300 companies from the smart home and security industry and featured presentations from Parks Associates’ leading analysts and visionary sessions featuring executives in the connected entertainment and digital home more

Thursday, May 02, 2019

AI Raises the Bar for Home Network Security

Consumers are becoming increasingly concerned about the hacking of their devices and data as they hear about more data breaches and have their own experiences with issues such as ransomware, identity theft and botnet attacks.

Concerns about data security also have been shown to increase with ownership of more connected devices. Currently, U.S. broadband households own an average of 10.4 connected devices -- including entertainment, smart home, smart speaker and connected health

Saturday, March 30, 2019

WiFi, Managed Services and the Home Network: Solving In-Home Connectivity

Home networks are a key building block for today's connected home systems and products, and wireless is the dominant method of connectivity for a variety of smart home, computing and entertainment devices. As a result, loss of wireless connectivity can be disruptive to the user experience and seriously impair the value proposition of computing and entertainment devices.

More than 30 percent of computing and entertainment device owners reported loss of wireless connectivity last year, more

Monday, February 18, 2019

Voice-Controlled Online Entertainment Gaining Traction

Smart speakers are becoming a more common platform for controlling connected entertainment due to a rapid increase in popularity and ease of use. Household penetration of smart speakers is expected to reach 47% among U.S. broadband households by 2022, according to Parks Associates research. New entrants in the voice-first connected CE market, include Samsung, Roku and Facebook.

The average U.S. broadband household in 2018 had 8.8 connected computing, entertainment, or mobile devices, all more

Wednesday, January 30, 2019

Expanding Use Cases in Virtual Reality

In a recent survey, 25% of broadband households indicated they were familiar with some type of VR technology, but just 8% actually owned a headset, Parks Associates researchers found.

While ownership has grown significantly over the past two years, VR headsets have not experienced the explosion in adoption that has characterized connected devices like smartwatches and smart speakers. Most consumers view VR headsets as a luxury niche product.

Gaming remains at the heart of VR more

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