Insurance Opportunities in the Connected Home

Insurance providers have the potential to mitigate risk and develop new revenue streams from connected products and services in the home. This study assesses consumer interest in using smart home products to detect and alert them of potentially damaging property conditions and safety/security hazards. It evaluates the potential for insurance providers to become a channel for smart products, to attract new members with smart product offerings, and to offer home inspection and maintenance services that could generate new revenue while reducing claims. In addition to demographic analysis, this study segments interested households by their home maintenance behaviors and attitudes towards technology.

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Publish Date: 3Q 2017

Slides: 87

Authored By:
Brad Russell - Research Director, Connected Home
Yilan Jiang - Senior Research Manager
David Mitchel - Research Analyst
Katherine Li - Researcher
Tom Kerber - Director, IoT Strategy

Published by Parks Associates
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