Events

Monday, December 10, 2018

13% of U.S. broadband households are cord cutters, 7% are cord shavers, and 4% are cord nevers

Research firm hosts inaugural Future of Video workshop and pre-show workshop OTT Market Disruption & Capturing Audiences 

Research firm Parks Associates launches the inaugural Future of Video conference today with a pre-show research workshop OTT Market Disruption & Capturing Audiences, featuring speakers from Verizon, XUMO, Viacom, Twitch, LG Electronics, Google, AirTV, and more, at the Marina del Rey Marriott. The research firm will present new consumer research on connect ...read more

Thursday, December 06, 2018

U.S. broadband households watch five hours of internet video per week on their TVs

New research from Parks Associates finds U.S. broadband households report watching an average of five hours of internet video on their television per week.The international research firm will present new connected entertainment consumer research and discuss implications for new content and business strategies during the workshop OTT Market Disruption & Capturing Audiences, December 10, ahead of the inaugural Future of Video: OTT, Pay TV, and Digital Media conference in Marina de ...read more

Wednesday, December 05, 2018

Parks Associates announces topics and Alarm.com keynote for 23rd annual CONNECTIONS™

Industry leaders converge to address the expansion of new technologies and business models for the connected home

Parks Associates announced the topics for the 23rd-annual CONNECTIONS™: The Premier Connected Home Conference, which the research firm will host on May 21-23 at the Hyatt Regency San Francisco Airport in San Francisco, California. Parks Associates research reveals U.S. broadband households have an average of 10.4 connected devices, including smart home, entertai ...read more

Tuesday, December 04, 2018

Over 80% of smart TVs are connected to the Internet, increasing 32% over last five years

Inaugural conference on OTT, pay TV, and digital media addresses future opportunities in the video market space

Parks Associates research shows consumers are steadily adding connected entertainment devices to their households and using their smart features—83% of smart TV owners connect their device to the internet, up from 70% in 2014. Ownership of streaming media players has almost doubled from about 21% of U.S. broadband households in 2014 to almost 40% in 2018, while sma ...read more

Wednesday, November 28, 2018

16% of smart thermostats were sold through HVAC dealers in 2017

CONNECTIONS™ Summit examines homebuilders, insurance, and other sales channels for smart home at CES® 

Parks Associates research finds 16% of U.S. broadband households that bought a smart thermostat in 2017 purchased this device through an HVAC dealer as part of a new HVAC system. 360 View: Smart Home Buyer Journey and User Experience notes consumers have multiple sales channels available as they look to acquire smart home products.

The international research firm will d ...read more

Tuesday, November 27, 2018

AT&T, Hulu, & 20th Century Fox to Keynote Future of Video: OTT, Pay-TV and Digital Media

OTT services create major industry shifts in content distribution, advertising, partnerships, and video subscription services  

Parks Associates research shows 70% of U.S. broadband households now subscribe to an OTT service, compared to 79% with pay-TV services. The research firm will discuss the future landscape of OTT, pay TV, and digital media and strategies to enhance the viewer value proposition at its inaugural Future of Video: OTT, Pay TV, and Digital Media conferenc ...read more

Friday, November 16, 2018

56% of U.S. broadband households highly value an energy-efficient home

Advisory Board for Smart Energy Summit features DTE Energy, ecobee, EnergyHub, Itron, Nest/Google, Powerley, Simple Energy, and sonnen

Parks Associates today announced the preliminary agenda and Advisory Board for its tenth-annual Smart Energy Summit: Engaging the Consumer, held February 18-20, 2019, at the Omni Austin Hotel Downtown in Austin, Texas. The research firm notes 56% of U.S. broadband households believe it is very important to have an energy-efficient household, ...read more

Thursday, November 15, 2018

Live broadcast TV represented 60% of video consumption on televisions in early 2012 but only 44% at the end of 2017

MediaKind sponsors Parks Associates’ inaugural Future of Video conference 

A new whitepaper from Parks Associates reports live broadcast TV represented 60% of video consumption on televisions in early 2012 but only 44% at the end of 2017. The firm, which will host Future of Video: OTT, Pay TV, and Digital Media on December 10-12 in California, notes that live viewing continues to decline, with survey data from 3Q 2018 showing live broadcast video now accounts for 42% of all ...read more

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