Access and Entertainment
Parks Associates research shows that more than 63 million U.S. broadband households subscribe to an OTT video service , and 36% of U.S. broadband households have at least one streaming media player.
OTT services have allocated substantial portions of their marketing efforts to enforce their positions in the mainstream market. Hulu and Netflix used Super Bowl LI to capture the large audiences to promote their original content, while Amazon and Netflix were awarded for their efforts...
As reported by the Wall Street Journal Sunday and confirmed by Comcast and Charter press releases yesterday, the two cable giants have entered into an agreement to work together as they each enter the highly competitive wireless communications industry. From an operational and competitive standpoint, the partnership makes good sense. While both have extensive Wi-Fi networks, Comcast and Charter are newbies in the cellular world. Thus, any efforts to create greater...
by Brett Sappington | May. 9, 2017
Tags: cloud services, connected CE, digital media, Internet of Things, smart home, Wi-Fi
Tags: cloud services, connected CE, digital media, Internet of Things, smart home, Wi-Fi
Amazon and Netflix went head-to-head at the 2017 Golden Globes Sunday night, as the OTT video services’ original content was up for several awards.
Original content has become an increased focus for OTT video services. Original content provides streaming services with a less expensive option to accumulate new content compared to acquiring licenses from outside sources. In addition, with over 190 OTT video services in North America, original content can create differentiation among...
Hoping to be thought of as a gift for video lovers during the holiday season? 12 OTT video services are offering promotions for new subscribers.
Below are the 12 Deals of OTT Video Services this holiday season:
According to Parks Associates data, 63% of U.S. broadband households subscribed to a video service in 3Q 2016. Of those, 51% subscribed to one of the top 3 OTT services : Netflix, Amazon Video, and Hulu. Hulu is included in the 12 deals with its "get 3...
On July 5th, 2016, the U.S. Court of Appeals for the 9th Circuit issued its opinion on whether password sharing violates the Computer Fraud and Abuse Act (CFAA). I read the U.S. Court of Appeals for the Ninth Circuit opinion on password sharing , and I suggest you do as well. Judge McKeown and Judge Reinhardt make compelling and insightful comments. For those of you who don’t have the time or energy to read it yourselves, I’ve summarized the major points:
The case which...
by Parks Associates | Aug. 4, 2016
Tags: apps, cord cutting, digital media, digital music, Facebook, gaming, Google, Microsoft, millennials, mobile, multiscreen, online video, OTT, privacy, security, smartphone
Tags: apps, cord cutting, digital media, digital music, Facebook, gaming, Google, Microsoft, millennials, mobile, multiscreen, online video, OTT, privacy, security, smartphone
Pay TV is fighting a battle on two fronts . Fighting the slow erosion of the core business is one, both through retaining existing subscribers and attracting the newest generation of consumers to pay TV. The second is the fight for premium revenues, uptake of premium pay TV services including VoD, pay-per-view, DVR, and premium channels.
Nowhere is this struggle more evident than in North America, home to some of the highest pay TV ARPUs in the world , fueled in part by uptake of...
The BroadbandTV Event , co-located with the FTTH Connect, was where Tier two and three providers of fiber broadband internet service came to learn about content. I was privileged enough to moderate a panel on the Evolution of OTT with Robert Saunders (President & co-founder of Skitter TV) , Chris Lavin (CTO of ONE CONNXT), and Chris Beatson (CTO of NeoNova Networks).
Millennials are always brought up in any discussion about over-the-top video services, and...
by Ruby-Ren Bond | Jul. 5, 2016
Tags: apps, broadband, cord cutting, digital content, digital media, mobile, multiscreen, online video, OTT, second screen, smart TV, TV Everywhere
Tags: apps, broadband, cord cutting, digital content, digital media, mobile, multiscreen, online video, OTT, second screen, smart TV, TV Everywhere
It seems that everyone is talking about security nowadays.
Each week, news stories present headlines of new breaches or, more troubling, breaches that happened months or years ago that were only recently discovered. In the past two weeks alone, security-related stories ran regarding recognizable brands and government organizations, such as Morgan Stanley , LinkedIn , Myspace , and school districts in New Hampshire and Colorado . Each story underscores the scope of the...
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