Tuesday, August 05, 2014

MEDIA ALERT: Parks Associates Research Director to present the key role of utilities within the smart home at the Home Energy Management Conference

Director of Home Controls and Energy to Speak at Home Energy Management Conference This Week

Tom Kerber, Director of Home Controls & Energy Research at Parks Associates, will present new home energy and Internet of Things (IoT) research during the session "Understanding the Role of Utilities and Value Added Services in a Smart Home" at the Home Energy Management Conference on Thursday, August 7, 11:00-11:45 A.M., Sacramento, California.  Mr. Kerber will also discuss the numerous opportunities for utilities to participate in the smart home market, including partnerships, new monetization strategies, and strategies to leverage big data, connected devices, and the IoT.

"Parks Associates consumer research shows younger consumers, ages 25-34, are buying energy management solutions in higher numbers," Kerber said. "Over 10% of these young heads-of-household in U.S. broadband households have at least one smart energy product, compared to 7% among all broadband households. There is a growing sentiment among these new homeowners that these products can help them establish a safe, comfortable home. With the right business approach and partnerships, utilities and other smart home providers have an opportunity to capture these consumers early, when they buy their first house and start a family."

Home Energy Management: Improving the Quality of Life with Increased Efficiency, Reduced Costs and Overall Customer Satisfaction, August 6-8, explores regulatory mandates for greater efficiency, wider use of variable pricing schemes, the continued desire among customers to reduce bills, and a strong green sentiment helping to drive adoption of home energy management solutions.

What:       Tom Kerber, Director, Home Controls and Energy Research, Parks Associates, at Home Energy Management Conference,  “Understanding the Role of Utilities and Value Added Services in a Smart Home"

Date:        August 6-8, 2014

Time:       11:00-11:45 A.M.

Where:    Hilton Sacramento Arden West, 2200 Harvard Street, Sacramento, California

Press Registration:Contact Noah Walker at nwalker@acius.net

Twitter:    @ParksAssociates


Mr. Kerber leads Parks Associates research in the areas of home controls, energy management, security, home networks, and the smart home ecosystem. He authors numerous reports every year covering the evolution of technology, partnership opportunities, and new business models, and he leads projects for many Fortune 500 companies to help clients refine smart home strategies, develop scenarios of the future of the smart home market, enhance product roadmaps, and refine specific product features.

In addition, Mr. Kerber leads the annual Smart Energy Summit: Engaging The Consumer. The sixth-annual Smart Energy Summit will take place February 16-18, 2015, at the Four Seasons Hotel in Austin, Texas.

Parks Associates is a leading global smart home and Internet of Things market research firm. The company hosts several industry events each year, including the upcoming Connected Health Summit: Engaging Consumers, September 4-5, San Diego, and CONNECTIONS™ Europe: Monetizing Strategies for the Connected Home, November 18-19 in Amsterdam.

Media interviews with Tom Kerber are available at the Home Energy Management Conference. To request a meeting or specific research data, contact Holly Sprague at hsprague@gmail.com or 720-987-6614.

About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts industry webinars, the CONNECTIONS™ Conference Series, Smart Energy Summit: Engaging the Consumer, Connected Health Summit: Engaging Consumers, and Future of Video: OTT, Pay TV, and Digital Media.


Next: Parks Associates Research Director Joins Panel to Discuss Transactive Energy at AHR Expo
Previous: Over 1.8 million households headed by consumers 25-34 own at least one smart energy product


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