Monday, October 22, 2018

Eleven percent of U.S. broadband households plan to buy a smart speaker within the next 12 months

Speaker lineup and registration announced for CONNECTIONS™ Summit at CES®

Parks Associates today announced new research showing 11% of U.S. broadband households report plans to buy a smart speaker within the next 12 months. The international research firm will discuss the opportunity for voice integration and voice-enabled services within the smart home product ecosystem at the 13th-annual CONNECTIONS™ Summit: IoT and the Smart Home on January 8 at CES® 2019 in Las Vegas. The Summit concludes with a networking reception, sponsored by Homematic IP. Registration is now open at CES.tech.

CONNECTIONS™ Summit features multiple sessions examining mass-market business strategies, partnership opportunities, the impact of voice on the user experience, and advances in AI and data analytics. CONNECTIONS™ Summit sponsors include Alarm.com, Asurion, F-Secure, Homematic IP, Inspire, Minim, mnubo, ROC-Connect, and Trusource Labs.

“The consumer market first encountered voice control through smartphone-based voice assistants, which consumers report as the preferred method of voice control for smart home devices. These experiences drive demand for new voice-based experiences,” said Dina Abdelrazik, Research Analyst, Parks Associates. “For instance, voice control for security systems in particular promises to be a UX differentiator. The next most appealing products consumers reported appeal for voice control are the TV and interior lights. Use cases associated with these devices and voice provide convenience, simplicity, and ease of home control.”

Parks Associates - Smart Speaker Consumer Purchase Intentions

Confirmed CONNECTIONS™ Summit speakers include:

2019 Panelists


eQ-3 AG
Bernd Grohmann, Executive Vice President

Alarm.com
Steve Chazin, VP, Product Management

Centrica Hive Ltd
Claire Miles, Managing Director

Chamberlain Group, Inc.
Cory Sorice, VP GM Emerging Business

Cirrent
Rob Conant, CEO

Comcast Xfinity
David Wechsler, Senior Director of Channels and Partnerships

Control4
Charlie Kindel, Senior Vice President of Products & Services

F-Secure
Paul Palmer, Global Director of Business Development, Consumer Business

Google
Michele Turner, Sr. Director, Smart Home Ecosystem

Hippo
Yuval Harry, Head of Partnerships

IFTTT
Linden Tibbets, CEO

Inspire
Patrick Maloney, CEO & Founder

KB Homes
Jacob Atalla, VP, Sustainability Initiatives

Lennar
David Kaiserman, President, Lennar Ventures

Level Up Your Home
Jennifer Mallett, CEO/President

Medical Guardian
Geoff Gross, Founder & CEO, Medical Guardian

Microsoft
Ed Doran, Ph.D., Co-Founder Cortana, Principle Program Management, Artificial Intelligence & Research, Incubations

Minim
Jeremy Hitchcock, Founder & CEO

MobileHelp
Rob Flippo, CEO

Nuance Communications
Adam Thibault, GM of Dragon Smart Home and Voice to Text

Ring, an Amazon Company
Mike Harris, President, Ring Solutions

ROC-Connect, Inc.
Marcus Scheiber, CEO & Co-Founder

Sears Home Services
Steve Dimmitt, VP, Sales and Marketing

Silicon Labs
Raoul Wijgergangs, Vice President and General Manager, Z-Wave

SmartThings
Kellen Xu, Director of Global Business Development and Partnerships

SoundHound, Inc.
Katie McMahon, VP and GM

Thread Group / NXP
Sujata Neidig, VP, Marketing; Director, Product Marketing, Microcontrollers & Connectivity

Trusource Labs
Alton Martin, Co-Founder/Chief Evangelist

Uber Health
Jay Holley, Head of Partnerships

USAA
Jon-Michael Kowall, Assistant VP of Property Product Development & Innovation

Parks Associates Analysts / Moderators


Dina Abdelrazik, Research Analyst, Parks Associates

Tom Kerber, Director, IoT Strategy, Parks Associates

Brad Russell, Research Director, Connected Home, Parks Associates

Patrice Samuels, Senior Analyst, Parks Associates

CONNECTIONS™ Summit at CES will take place in Marcello 4405 on the 4th level of the Venetian Hotel. CONNECTIONS™ Summit is a one-day executive summit that focuses on the best business models and value propositions in the Internet of Things (IoT), the smart home, and connected and mobile CE and services. The event includes six executive sessions, two special presentations, and a networking reception, sponsored by Homematic IP, on January 8, the opening day of CES.

For more information on Parks Associates research or events, visit www.parksassociates.com, or contact sales@parksassociates.com, 972-490-1113. To schedule an interview with an analyst or to request specific research data, please contact Julia Homier at Julia.homier@parksassociates.com.

About CONNECTIONS™ Summit at CES

CONNECTIONS™ Summit at CES is an annual research and industry event hosted by international research firm Parks Associates at CES in Las Vegas.

The 2019 CONNECTIONS™ Summit features panels examining successful consumer-focused strategies in designing and deploying IoT, smart home, and connected CE and health solutions. Leading analysts from host Parks Associates present consumer research and moderate expert discussions on crossover opportunities among these ecosystems, with insights on emerging trends, including AI, voice controls, and growing privacy concerns. CONNECTIONS™ Summit at CES is THE place to be to learn about the smart home, get the latest consumer research, and network with strategic decision makers in this growing market.

The 2019 CONNECTIONS™ Summit will take place January 8 during CES, which runs January 8-11 in Las Vegas. Follow the event on Twitter at @CONN_Summit.

For information about CONNECTIONS™ Summit, contact sales@parksassociates.com or call 972-490-1113 or visit www.connectionssummit.com.

About Parks Associates: Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, Smart Energy Summit: Engaging the Consumer, Connected Health Summit: Engaging Consumers, and Future of Video: OTT, Pay TV, and Digital Media.

http://www.parksassociates.com

Next: 50% of consumers 50 and older very interested in emergency panic button service or home emergency system
Previous: More than one in four U.S. broadband households own a smart speaker with voice assistant

Comments

    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2018 Parks Associates. All Rights Reserved.