Monday, April 23, 2012

Parks Associates to Present Smart-Grid Research at the 2012 Broadband Communities Summit

Research firm presents new consumer research at leading event on Fiber-to-the-Home and Broadband Access Technologies

Parks Associates today announced that Tom Kerber, Director, Research, Home Controls & Energy, will present at the 2012 Broadband Communities Summit in Dallas, Texas, April 24-26. Mr. Kerber will participate in the Smart Grids and the Business Case for Fiber session, part of the event’s Editor’s Choice Track program, on Tuesday, April 24, 10:20 a.m. CST.

Parks Associates' latest consumer research, in Technology Enthusiasts & Adopters of Energy Management, finds 65% of U.S. broadband households, when presented with different value-added services, rate at least one security- or energy-related service as highly appealing, making these offerings important in enhancing service bundles and building provider revenue.

Smart Grids and the Business Case for Fiber will explore the need for FTTH operators to sell services beyond the triple play to recoup the costs of building fiber. Speakers will discuss why electricity distributors need ultra-reliable communications to add intelligence to the grid. Session attendees will find out whether new smart-grid applications, beginning with automated meter reading and extending to demand response, outage detection, and more, are a good fit for FTTH networks. Attendees will also learn from this distinguished panel of FTTH operators, who are pioneering smart-grid services, about the many benefits of using fiber for the smart grid as well as the many challenges involved.

“Attendees will gain an understanding of the business case for installing fiber as part of an AMI deployment, how it compares to other communication options, and how broadband and cable television operators have reacted,” Kerber said.

“We have an outstanding lineup of speakers and activities planned for this year’s Summit, and we are delighted to have Mr. Kerber included on the program,” said Scott DeGarmo, President and CEO, Broadband Communities. “Our extensive three-day agenda boasts five technical track programs, keynote addresses, special events and workshops, and much more!”

The Broadband Communities Summit will be held at the InterContinental Hotel – Dallas in Addison, Texas. Visit to register for the event or to learn more.

About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts industry webinars, the CONNECTIONS™ Conference Series, Smart Energy Summit: Engaging the Consumer, Connected Health Summit: Engaging Consumers, and Future of Video: OTT, Pay TV, and Digital Media.

The 2012 Broadband Communities Summit is part of the Broadband Communities’ Town & Technologies series of events, focusing on Fiber-To-The-Home and next-generation access technologies for buildings, communities, and municipalities. The 2012 event marks the 8th annual Summit since launching the Towns & Technologies programs in 2004. The Summit exhibition has seen year on year growth with plans for over 80 exhibitors in 2012. What’s more, the Summit technical program is unsurpassed in the industry with over 45 educations sessions including keynote presentations on the latest and hottest industry topics.

Next: Over 1.8 million households headed by consumers 25-34 own at least one smart energy product
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