Parks Associates releases 2019 Connected Home and Entertainment Trends Market Review

by Parks Associates | Jan. 30, 2019

2018 saw a continued rise in connected devices in the home: U.S. broadband households have an average of 10.4 connected devices according to Parks Associates new research and by 2021, consumers will purchase more than 485 million connected devices.

Parks Associates’ Market Review, 2019 Connected Home and Entertainment Trends, examines trends, opportunities, and challenges facing the smart home and connected entertainment industries. Key insights include:

Smart Home Trends

  • Voice improves the smart home user experience, providing a uniformed platform
  • Safety and security continue to drive interest and adoption of smart home solutions
  • Developments in AI will continue to improve product value and enhance personalization

 

Health & Independent Living Trends

  • Adoption of connected health devices is growing, delivered by wearables
  • Seniors’ needs and reported interest indicate a strong opportunity for independent living solutions
  • Consumers love virtual care & positive experiences will continue to drive the market forward

 

Video Services Trends

  • There is a continued slow decline of pay-TV subscriptions
  • Viewing habits and perception of the value of video services is continuing to change
  • Data is being used in new ways to define and drive business

 

Connected CE Trends

  • Purchase channels for CE devices remain steady
  • Growth in the connected CE marketplace is driven by video and audio devices
  • Chinese smartphone OEMs will lose market share in the U.S.

 

The2019 Connected Home & Entertainment Trends is available to download here.



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