"personalization" articles

Bill Loesch, CEO, LeakSentinel spoke with the Parks Associates’ analyst team prior to the 22nd-annual CONNECTIONS: The Premier Connected Home Conference to discuss how companies can capitalize on consumer interest in a home insurance-smart home connection. Bill will be speaking on the Insurance and Home Services: Being a Trusted Advisor panel at 1:30 PM, Thursday, May 24, in San Frncisco. He will be joined by the following speakers: Yuval Harry, Head of...

The smart home is a comprised of a collection of products and services that serve the needs of consumers using either a centralized or a distributed control architecture. In a distributed control architecture individual products perform specific jobs for consumers, but those products also benefit from collaboration with other products. A loose collaboration between autonomous products is sufficient for many jobs; however, some tasks may be better served by if they were coordinated as a...

Parks Associates is supporting the Saudi Smart Cities Conference, which will take place May 16-18 in Riyadh, Saudi Arabia. The event will explore how to create successful collaboration between public and private sectors, the monetization opportunities that will help boost infrastructure, increase investment, make cities sustainable and improve quality of life for all. With the economic diversification plans in place, key government authorities are focused on providing the best...

Companies often talk about their goals to provide a superior user experience, but what exactly do they mean when they say that? What all does the user experience entail? The user experience (UX) and the user interface (UI) of a product are sometimes referred to interchangeably by ecosystem players—yet the two terms have different meanings. A user interface is the means by which a user can interact with his or her device or service. Companies are transforming user interfaces...

Amena Ali , Senior VP and General Manager at WeatherBug Home , answers several industry questions about issues that are currently affecting the connected entertainment and smart home markets: What is the most important next step to engage consumers in smart home solutions, connected entertainment services, and/or value-added services like tech support and connected health? When it comes to engaging consumers in smart home solutions, we need to first consider their...

Parks Associates will host an industry webcast, Content, Connected CE, and the Smart Home: 2014 Trends , on December 12 at 1 PM CST. Companies in the connected home space will have unprecedented opportunities in 2014 to expand the capabilities of their solutions. The upcoming 2014 International CES will feature a variety of products and announcements for new connected offerings that have implications across multiple industry categories, while new tools in data analytics are...

Earlier this year, Digitalsmiths and zeebox worked together and launched Digitalsmiths Seamless Discovery, a personalized video discovery service across all of zeebox’s supported platforms, in the United States. Now, building off its success, the two companies are bringing the service to the United Kingdom and Australia. Digitalsmiths Seamless Discovery  enables zeebox users to experience the "Recommended For You" feature that delivers personalized...

On Thursday June 27, 2013, Parks Associates ' Brett Sappington and Viaccess-Orca's Haggai Barel will present a webcast entitled "Operators' Survival Guide, Episode 2: Show Me the Money."  This webcast will address trends in the evolution of video services monetization and present steps that operators should take to develop successful monetization strategies by leveraging the personalization and socialization demands of consumers.  Parks Associates research shows...