"4K" articles

The Apple Event was today, and Apple made a series of interesting announcements about its iPhone lineup. The iPhone 8 and 8 Plus were announced, and the rumored iPhone X was confirmed. These new iPhones offer more powerful processing via Apple's new A11 chip, as well as an Apple-designed GPU. This allows Apple to offer on-device machine learning and computer vision-enabled abilities which enable a number of new use cases. Apple's machine learning tech enables: Native...
Within the past month and a half, a new type of video service is available for subscription. The release of AMC Premiere and FX+ are the start of a new breed of these services. Available only to pay-TV subscribers, these services allow consumers to pay a fee per month and receive all of the shows from one network or channel ad free and on demand. They are not OTT services because they are not delivered over-the-top. Instead, they function more like premium, ad-free TV Everywhere...
 
by Hunter Sappington | Aug. 29, 2017
Tags: 4K
Much like last year at CES, Amazon, without a booth or formal attendance at the show, is still a dominant presence with Alexa. With companies unveiling both built-in Alexa products and integrations, Amazon is extending its lead as a way to tie together the smart home with voice-enabled capabilities. Some announcements from this year’s show include the following alliances with varying companies and Alexa: Ford – One of the largest U.S. manufacturers of cars, Ford...
 
by Dina Abdelrazik | Jan. 9, 2017
Tags: 4K, Amazon, CES, Microsoft, smart home
Today, 59% of U.S. broadband households subscribe to an OTT video service. Two-thirds of broadband households own a connected entertainment device, and more than one-quarter own a streaming media player. 2015 saw key trends in the connected entertainment world, trends that will continue to affect the industry in 2016. As the new year progresses, players in the global market will face new opportunities and challenges. Parks Associates and Lynx Technology recently partnered...
Samsung announced that it is planning to ship its 4K Blu-ray player earlier than expected despite the fact that there is little 4K content available at this time. Although 4K Blu-ray discs for The Martian and Kingsman: The Secret Service are expected to be released on March 1, these titles join a very small 4K library. Samsung is expected to ship in March. Despite consumer shifts to streaming content, Blu-ray players continue to be owned and used by 44% of U.S. broadband...
 
by Barbara Kraus | Feb. 8, 2016
Tags: 4K, broadband, connected CE
Brett Sappington , Director of Research at Parks Associates, will be speaking at TV Xperience World 2014 on October 15. He will be presenting new research on 4K technology, Ultra HD, and pay-TV during the session " Understanding the Importance of 4K " from 4:25 - 4:45pm.   Parks Associates research finds more than 46 million households worldwide will subscribe to a 4K UHD pay-TV service by 2018. Pay-TV providers will deploy this service as a differentiator,...
 
by Brett Sappington | Oct. 14, 2014
Tags: 4K, industry event, pay TV, ultra HD
As the 4K television market continues to grow, and pricing becomes more consumer-friendly, many wonder if now is the time to buy. In a recent article for the  Wall Street Journal , Parks Associates director of research,  Brett Sappington  says that while 4K is indeed growing, it’s better to wait to buy. In fact, Parks Associates research forecasts that 4K TVs will reach 80% adoption over the next 10-12 years. To enjoy the true benefits of 4K, three things need to...
 
by Kaitlin Hawkins | May. 12, 2014
Tags: 4K, connected CE, CONNECTIONS, pay TV
Parks Associates' special 4K technology research predicts the growth rate of 4K televisions will have a similar path as HDTVs. Over 82% of U.S. broadband households now own an HDTV, and Parks Associates forecasts that 4K TVs will reach 80% adoption in the next 10-12 years. This faster growth rate is attributed to falling prices for 4K technology. In fact, the research firm notes that within the next 2-3 years, 4K televisions will reach mass-market pricing, which will be a major...
 
by Kaitlin Hawkins | Mar. 27, 2014
Tags: 4K, CONNECTIONS, smart TV

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